Al Gore is apparently getting sued by the dude who founder The Weather Channel. Why is he suing? Because Al Gore is apparently perpetuating a lie and global warming is indeed false.

Apparently the earths warming was caused by natural cycles of the sun. Apparently we are currently in a global cool meaning there is no global warming, but global cooling. Whatever, I'm still not going to invest in a Prius just yet.

What's interesting here is that Al Gore talked for 10 years about global warming, made a movie, and slowely got everyone on board to where it wasn't just a theory, but a truth. It's interesting that steady marketing can do that. Whether global warming is real or not is really beside the point. The fact of the matter is, good marketing brought it to the front of discussions everywhere. It's changed the way we make cars, think about gas, and even heat out homes. How far has your campaign gone?

Stay warm.....

-Wahalla